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The Why You Hate Sales Podcast

FOR ENTREPRENEURS WHO LOVE WHAT THEY DO BUT HATE HAVING TO SELL IT.

Why You Hate Sales isn’t here to convince you that sales is easy, fun, or something to love. It’s about skill-building.

Each episode unpacks the beliefs, habits, fears + patterns keeping you from helping more people and making more money. It’s honest, empowering, and full of practical insights for entrepreneurs who care and do good work.

SUBSCRIBE + LISTEN EVERY TUESDAY.

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Ever thought, "Sales? I hate sales."

Great news! You don’t have to love sales. You just need to find a way to sell that doesn’t suck.

The Why You Hate Sales podcast is about reframing how we think about selling—not by sugarcoating it but treating it as the skill it is.

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Every week, we work to remove the stigma from selling and reframe the way you've been conditioned to sell (and hate it) into simple and skillful actions you can take with big results.

 

You'll get insight from successful founders who are selling differently, including our host, Sales Strategist and Award-Winning Sales Coach Justine Beauregard—a long-time entrepreneur who’s helped her clients generate millions more in sales without the ick.

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This is where you finally learn to sell your way.

MEET YOUR HOST

Hi, I’m Justine Beauregard!

I'm an award winning sales coach + strategist with ADHD, 2 autoimmune diseases, 2 young(ish) kids, and a 6-figure business I love!

Since 2007, I've helped over 750 entrepreneurs make millions more in sales without feeling pushy or salesy!

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I'm known for being clear, creative, and curious, which is what I bring to this podcast—questions, strategies, tips, and first-hand expertise proven to get business owners like you results, fast.

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Let's get you paid well for your expertise and delivering real wins to your best customers from the moment you meet!

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Featured episode

76

27 Creative Lines to Use for Sales Follow Ups

Browse All Episodes

Check out these playlists!

Want faster results or support with something specific? These curated playlists group together the most powerful episodes by theme, so you can binge exactly what you need—without the scroll.

PLAYLIST 1

Sales Mastery for Service-Based Entrepreneurs

For business owners ready to improve their close rate, overcome objections, and sell with confidence.

PLAYLIST 2

Fix Your Sales Process + Sell More Consistently

For entrepreneurs who aren’t sure what’s broken in their sales funnel or sales process.

PLAYLIST 3

Content that Connects and Converts

For service providers struggling with social content that drives genuine engagement or sales.

PLAYLIST 4

The Complete Entrepreneur Mindset Reset

For entrepreneurs who are feeling burnt out, discouraged, or unsure of their best next steps.

PLAYLIST 5

Advanced Strategies for Established CEOs + Experts

For 6-figure+ service providers ready to scale or streamline their business and grow bigger, faster.

PLAYLIST 6

Start Strong – For Early-Stage Entrepreneurs

For people in their first year or early years of business, looking to get traction fast.

PLAYLIST 7

Creating A Repeatable
Revenue System

For business owners who want more predictability and less hustle as quickly as possible.

PLAYLIST 8

Lead Generation Without the Overwhelm

For service providers who want to fill their calendar without sleazy cold DMs or burnout.

PLAYLIST 9

Simplify, Automate, and Outsource
to Grow

For business owners looking to grow bigger and streamline systems without losing control.

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