The most aligned sales happen in one conversation.
Without objections. Without follow-up. Without pressure.
If you’re having sales conversations but not closing as many as you should, something in your process is breaking down that’s costing you more than you think.
This is where we find it—and fix it fast.


GET EXPERT EYES ON WHAT'S COSTING YOU SALES.
As your business grows, selling doesn’t automatically get easier.
When you started your business, “hard” looked different.
You were learning how to sell, what to sell, and where to find leads. You also had nothing to lose—and everything to gain.
Now, while you have more conversations, leads, and better opportunities, you also have a reputation to protect and clients to serve. Maybe even a team to support.
And your close rate is naturally lower than it was when you had just a handful of calls.
Taking time and knowing how to fix what's no longer working is a challenge.
Here’s what sales looks like today:
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Active conversations that still demand your attention
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Buyers who seem interested but still drag their feet
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Offers you know are needed yet aren’t a quick yes
These aren’t random, they’re signals of a breakdown in your sales process.

“I officially sold my highest retainer from an upsell!
I was getting ready to upsell a client for almost double what he was paying. Getting the clarity, feedback, and wording was a game-changer.
They said yes in just a few hours, and I officially sold my highest retainer from an upsell—after working with Justine for less than a week!"
— Amber Krasinski, Creative Strategist

Sales don’t break in obvious ways.
They break in the details most people miss.
In the small moments where:
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An unqualified buyer snuck into your sales funnel
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A post missed a small yet critical activation trigger
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A follow-up could have been an onboarding message
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You could have instantly positioned yourself for a sale
This is where revenue is lost.
And you can’t easily see it from inside your own business.
So, you change your offers, post more content, add urgency, and work on “finding” more leads, instead of doubling down on what works.
This is what I’m trained to see + fix.
I notice what's actually happening—and correct it on the spot.
Since 2007, I’ve worked across industries, offers, and price points to understand where decisions happen, why they don’t, and how to shift them in real time.
My clients come to me to feel:
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Well-positioned for qualified buyers
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Able to attract buyers consistently
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Confident about their messaging
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Skilled at closing sales quickly
Because they’ve got all the pieces already. They’re just missing the structure that turns interest into intent.
When you have the right eyes on your sales process, you can see what’s actually happening in the moment, understand why sales stall, and know exactly what to do next.
Not in theory.
In real time.


“She provided me with a roadmap to grow my business.
The investment in myself, with Justine as my guide, has already translated into a clear business plan, focused goals and even more importantly, a vision of how I want to balance my work and life.
She provided me with a roadmap to explore and challenge my outdated beliefs that equipped me to better grow my business.
After 30+ years into my career, I’m achieving a level of well-being I’ve never experienced. Trust Justine to change your life. She’s changed mine!"
— CYNDI WENTLAND

MEET THE LAST PERSON YOU’LL HIRE TO HELP YOU WITH SALES.
Hi, I'm Justine.
I don’t teach you how to sell. You already know how to do that.
I show you what’s actually happening in your sales process…in real time.
The moments where:
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Buyers hesitate
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Conversations drag on
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Decisions don’t happen
And most importantly—how to correct them on the spot.
I’ve been selling since the age of 6 and teaching sales for 19 years.
The 750+ clients I’ve worked with across industries and continents—from startups to multi-million dollar companies—have generated millions in added revenue.
In addition to raising over $1M for nonprofits, I’ve:
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Increased profits of companies by 600%
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Closed multi-million dollar deals in under 6 months
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Helped scale businesses to 8 and 9 figures
Over the years, I’ve seen every type of buyer, objection, and sales scenario.
I don’t guess, I know.
And I love working privately with clients. Seeing the look on their faces when they finally see what I do—the magic of their expertise, the unmistakable value of their offers, and the impact they were born to make.
How to Work With Me
STEP 1: APPLY
Submit your application to work with me directly.
I’ll take a look at where you’re at and what you need right now.
STEP 2: DIAGNOSE
I will personally review your business to spot any leaks.
We’ll identify exactly what’s not working and find the right fix for it.
STEP 3: RESULTS
We work together to get you real results, fast.
You’ll walk away with better positioning, processes, and messaging.
Packages start as low as $500.
DON'T JUST TAKE MY WORD FOR IT...
Hear directly from a few of my clients with epic wins.

Meet Olivia

Meet Paul & Dan

Meet Kate


Every offer is direct access to Justine.
No hired coaches. No generic advice. No fluff.
When you work with Justine, you get:
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Real-time guidance on your exact sales situations
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Strategic breakdowns of your calls, messaging + process
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Proprietary frameworks + resources not available elsewhere
We do this by focusing on increasing your close rate, shortening your sales cycle, cleaning up your sales process to work better, and upleveling your positioning and messaging so sales become inevitable and happen faster.

“I closed two deals on day ONE!
I closed 2 deals on day ONE of working with Justine. She changed the way I approached my prospects who were saying 'yes' but kept stalling on payment.
The language she helped me develop allows me to close deals faster and thus, help more clients. Best investment I’ve made in my business!"
— Janet Tanguay, Vision Board Expert
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