Sell in non-salesy ways.
As an award-winning sales strategist + coach of nearly 20 years, I love helping brilliant experts sell with clarity, confidence, and integrity—so you become the obvious choice.
​
It’s time for strategies that actually help you attract right-fit clients, close more sales, and get paid well for your expertise.
AS FEATURED IN
You’re exceptional at what you do.
You’ve built your business from the ground up and worked hard to get here, but does your income reflect the value you bring?
​​​
You showing up, sharing value, and even getting on calls, but not enough are converting. It’s a ton of work. You’re exhausted (and frustrated) with the lack of momentum…and consistency.
​​
All you want is some relief—a simple, repeatable way to get your offers in front of those who need and are happy to pay for it.
​
It's not your fault this feels hard! As entrepreneurs, we're told it's a struggle. We're given complex solutions to simple problems.
​​
What you need is a good sales process you can trust to do the heavy lifting for you.
WITH THE RIGHT SALES PROCESS, YOU DON'T HAVE TO HUSTLE.
Because when the system you built works for you, everything flows.
​
You get to spend your time doing the work, making connections, and serving others. That’s where you’re happiest, too.
​
Once you start attracting your best-fit clients with messaging that deeply resonates and leading sales conversations that feel natural, not pushy, everything gets easier.
​
You also work less and make more.
“Justine is a real person who gets you real results.
Other coaches have flashy offers that seem really exciting, then you pay and it’s not anything that actually helps. Justine’s stuff is affordable and got me results as soon as I started working with her.”
—BLYTHE NEER
Hi, I'm Justine.
I’m on a mission to make authentic selling the new standard—and position my clients and their offers as the obvious choice.
I’ve been an entrepreneur all my life, running lemonade stands in my driveway and puppet shows in my backyard for $5 a ticket at just 6 years old.
​
When I started my first “real” business, I struggled.
​
Selling felt like something I had to endure to get to the thing I really wanted to do.
​
Instead of focusing on sales, I’d wake up scrolling my phone, hoping someone would email me back, comment on one of my posts, or just say hello!
​
I had 30+ offers, worked 80+ hours/week...and made $0.
Once I found my unique way to sell, everything felt easier.
I went from terrified of telling people what I did for a living to selling at the grocery store, parties, and even from a hospital bed! It felt natural—and it worked!
I’ve dedicated my career to helping others experience selling from this place of ease. I’ve trained thousands of people how to sell and helped hundreds more reach up to 23X revenue in months without sacrificing their joy or integrity in the process.
I look forward to helping you find your unique style of selling and seeing you thrive.
“I made all my money through Justine’s idea.
Justine has done a lot for my business. In fact – she has done everything for my business. She helped me come up with a coaching program and a way to find people through a sales funnel. For example - I’m a relationship coach and she told me to host virtual dating events during COVID. I made all my money through that one idea!”
—MONICA BRAUN
.jpg)
There are 3 frameworks that changed my life.
After years of struggling as an entrepreneur, testing and trying different strategies, tech, programs, courses, and coaches, I created what have become my 3 proven frameworks for success.
These frameworks have helped me and my hundreds of clients:
​​
-
Close up to 23x sales in 90 days
-
Shorten sales cycles by 85%+
-
Decrease time + expenses
​​​
My R.E.I.G.N. Framework ensures you’re speaking to and attracting qualified, ready buyers.
​
My B.U.I.L.D. Framework makes closing sales a stress-free experience for everyone involved.
​​
My R.E.P.E.A.T. Framework makes everything you do work better with far less effort.
Each one is precise, supportive, contains no fluff, and has helped my clients and me create millions in added sales.
“She can pinpoint your needs and point you in the right direction.
Justine’s is so good at knowing who she is working with and what they need. She can pinpoint your needs and point you in the right direction, so you can learn what you need to learn to get the job done.”
—LC
GET ON THE LIST
You definitely want
these weekly emails.
Get sales strategies, insights + freebies you'll LOVE delivered straight to your inbox each week.