Turn more conversations into clients, faster.
We help entrepreneurs get the right people from “Tell me more.” → “I want that.” → “YES!” using simple sales strategies that feel incredibly aligned.
AS SEEN IN
Months of nurturing won’t make selling feel better.
You should never have to convince someone to buy what you sell.
In fact, by the time someone has a sales conversation with you, they should already know what they want, or at least what isn’t working, and be interested in how you would fix it.
Imagine you’re hungry, and you love bananas. If you're in a store that sells them, you’d buy one.
All selling should feel that easy. Not rushed, pressured, or unnecessarily dragged on. More like...”of course!”
Creating decisions like this comes down to three things:
POSITIONING that makes the right people stop and say, “Tell me more.”
MESSAGING that turns that interest into specific desire like, “I want that.”
SALES SKILLS that help someone confidently decide, “I’m in - let’s get started!”
That’s a fast yes.
“Justine is a real person who gets you real results.
Other coaches have flashy offers that seem really exciting, then you pay and it’s not anything that actually helps. Justine’s stuff is affordable and got me results as soon as I started working with her.”
—BLYTHE NEER
A fast yes isn’t forced, it’s aligned.
We’re not making people buy before they’re ready.
We’re building you a sales system that helps the right ones get ready to say yes faster, which only happens when they understand what you do, want the outcome you create, and feel confident making the decision.
Because a 90-day sales cycle isn’t inherently more ethical than a 90-minute one. And you don’t need to manufacture urgency or chase people who aren't ready.
You just need positioning that makes the right people take notice, to say things that make them want what you offer, and a way to lead the conversation to a decision.
That's feel-good selling.
That's aligned selling.
That's a fast yes.
Because moving slower doesn’t make selling feel better or convert higher. Making the right decision feel easier does.
Ready to see how this works?
THE FAST YES SALES SYSTEM
Find the point where your “Yes!” gets stuck.
Their progress is the proof.
"You have given me so much confidence and clarity. I love the content you put together and greatly appreciate you."
—CECILIA
"Before working with you, I was stuck in my head, second-guessing everything. A lot of maybes and what-ifs. Now I don't do that!"
—MELANI
"For the first time since opening my business, I have a wait list! Thank you for helping get my business to the next level!"
—ALETHEA
JOIN US FOR OUR NEXT VIRTUAL
Monthly Speed Networking
This is the Zoom room you join when you’ve decided networking should turn into clients quickly, and it does.
💥 Real and lasting connections with good people
💥 Prompts that position you are the expert you are
💥 Instant network growth every month - guaranteed!
It's the best 60 minutes you'll invest in networking!
LISTEN TO THE POD
Why You Hate Sales is a top 3% show for entrepreneurs.
WHY YOU HATE SALES is a weekly podcast that teaches you ways to replace outdated sales tactics with practical, feel-good strategies. From selling offers without objections to building instant rapport + swapping follow-up for onboarding, you’ll be selling more in no time!
It’s about making selling more natural, enjoyable, and effective, so people buy faster and you’re motivated to do it more often.
Let’s rewrite the rules of selling together.
23,709+
DOWNLOADS
70+
5-STAR REVIEWS
LISTEN ON SPOTIFY + ITUNES
FOUNDER OF THE FAST YES
Hi, I’m Justine.
I believe selling should feel as good as the work you do.
I've been an entrepreneur since I starting slingin’ tickets to puppet shows in our backyard for $5 a ticket. Apparently six-year-old me had no problem asking for the sale.
Adult me? Different story 😂
When I started my first “real” business, I had 30+ offers, worked 80+ hours a week...and made $0.
I loved helping people, but I struggled to confidently lead conversations to a “yes.” So, instead of waking up to new clients, I'd wake up scrolling my phone hoping someone had emailed me, commented on something, or given me some tiny indication they might want to work together.
Then I learned how to sell in a way that actually felt like me.
No performance.
No pretending.
No pressure.
I've since trained thousands of people to sell and helped hundreds of entrepreneurs grow their businesses, with clients reaching up to 23x their revenue in a matter of months.
GET ON THE LIST
You definitely want
these weekly emails.
Get sales strategies, insights + freebies you'll LOVE delivered straight to your inbox each week.
100% feel-good, aligned selling.
ZERO PUSHINESS.